The platformAnalytics and Smart Insights

Site analytics that stay in your database.

Self-hosted analytics with no third-party tag and no data leaving your portal, plus nightly plain-English findings that name a next step.

8.4k
Pageviews
2.1k
Visitors
3:42
Time on site
7
On site now
May 1May 14
GOING WELL

Blog traffic is up 34% this month. The regatta recap drove most of it. Consider a follow-up post.

OPPORTUNITY

18 visitors searched "parking" and found nothing. Add a parking section to the visitor page.

WORTH A LOOK

The join form loses 40% of visitors on step 2. The optional fields there may be costing sign-ups.

First-party analytics

Pageviews, visitors, bounce rate, and who's on the site now
Counts exclude bots
Time counts only while the tab is visible. Scroll depth per page
Per-visitor journeys with the account's orders, invoices, and bookings beside them
A report builder: save any filtered list as a report, emailed as Excel on a schedule
You turn analytics on, and you set how long data is kept. Data never leaves your database

Links, QR codes, and campaigns

Trackable links and QR codes: scans, locations, devices
One UTM builder shared with campaigns
Attribution through to the checkout or form submission

Smart Insights

Dozens of nightly findings: traffic, SEO, forms, store, email, bookings, learning
Every card names one concrete next step and links to the fix
Findings only appear once there's enough traffic to be meaningful
A weekly digest, only when there's something worth acting on
A VISITOR JOURNEY
Arrived from the newsletter link
Read "Spring membership drive" (2:10)
Opened /join
Signed up · joined 2026 Season

Alpha Portal vs typical analytics tools

Alpha PortalTypical analytics tools
Third-party tag on your siteNoneYes
Data leaves your platformNeverYes
Visitor journeys tied to member accountsIncludedNo, or higher tiers
Plain-English recommendationsIncludedRare
Campaign-to-conversion attribution in one systemIncludedAssembly required
Cookie-banner burdenMinimal, first-partyHeavy

Every plan includes a real human: a named contact, same-day replies, and help getting set up. We support your users too.

Analytics and Smart Insights are in every plan.

Your data stays in your own database.

PowerTables

Add new item
Insert new data into the table.

Open an item
View any individual row in the table.

Edit items
Modify one or multiple rows in the table. Some tables edit inline in the view window instead.

Delete items
Permanently remove one or multiple rows in the table.

Advanced filtering
Sort and filter by column, condition, and value. Toggle between "and" / "or" filtering, and add multiple levels of sorting.

Column visibility
Choose which columns to show and hide in the table.

Instant search
Search for any record in the table.

First Column Sorted Column Last Column
Barry 1. Example Data
Adam 2. Example Data

Sortable columns
Click on any column heading to sort by that column, ascending. Click again to sort descending. Hold SHIFT to sort by multiple columns.

Selectable rows
Click a row to select it. Click again to deselect. Hold CTRL or CMD and click to select multiple individual rows, or SHIFT and click to select a range of rows. Press CTRL+A or CMD+A to select every row, including rows on other pages. Press ESC to clear your selection.

Copy all rows
Copy the contents of the table to your clipboard.

Download Excel file
Download an XLS file that can be opened in Excel, Google Docs, Numbers, etc.

Download PDF file
Download a PDF file that can be opened with any web browser or PDF reader.

Print table
Open a simple, printable view of the table.

PowerTables help
Opens this help window.

Showing all 2 pieces of data

Quick statistics
How many rows exist, how many are visible under the current filter or search, and how many are selected.